Google Adsense Falling CPM - The Recession Has Landed

April 17, 2008 – 5:53 am

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It’s not hard to notice that getting paid by Google Adsense gets harder each day. As long as you keep on adding fresh new content at a superhuman pace, you might be lucky to earn 25% less than what you did 3 years ago. I know that sounds pessimistic, but it’s a genuine reflection of the state of things. In the last three years my websites have grown by tens of thousands of pages, yet my income from Adsense has remained relatively static.

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Outsourcing SEO Service

April 16, 2008 – 4:06 pm

Lately I’ve been attempting to delegate more of my internet marketing and SEO responsibilities, and one obvious area is with “SEO Services”. Now, the idea is great in theory, but like anything else, is going to require plenty of due diligence when it comes to finding providers who can actually do the job.

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One Problem With The Long Sales Page

April 16, 2008 – 12:23 pm

I’ve always been fascinated by the “long sales page” that so many internet marketers use. Personally, I cringe whenever I land on one of them. They’re almost always the same: long unbroken text, testimonial after testimonial, pushy sales copy, and all the rest. To me, such a page just screams “scam”. I know marketers use them, and I know they must work, but there is one time I can’t imagine how anyone would purchase an item from such a page.

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Successful Internet Marketing Requires Delegation

April 15, 2008 – 3:57 pm

I have always been one of the people who thinks “if you want a job done right, you do it yourself.” And, up to a point, this is true. But as I continue on doing internet marketing, and I build and manage more websites, the responsibility becomes greater. I realized a few months back that if I were to be more successful, I’d need to delegate responsibilities to others.

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Life With The New Google Index

April 14, 2008 – 5:40 pm

Life with the new Google index is not so bad. In fact, I’m beginning to like it, a lot. In fact, I like it so much I almost can’t trust my good fortune. If you’ve spend the last few years building “trust” at your websites, chances are you’ve noticed a large reward for your efforts.

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Customer Service And Internet Marketing

April 13, 2008 – 5:31 pm

Customer service and marketing are not always considered to be relatives, but they are as far as I’m concerned. There’s no better lead you can get that someone who is referred to your business by a satisfied customer. Not only is the lead free, but there is a powerful opportunity to sell someone who is coming to you because they were referred by someone they trust.

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An Interesting Idea To Monetize Community Websites

April 11, 2008 – 11:01 am

Community websites are an interesting breed. They can be monetized pretty easily, but in ways that aren’t really conducive to continued growth. If you overdo the ads, you risk alienating the core members who visit the website every day. If you don’t monetize, you risk not paying the bills. For this reason, many forums will decide on charging for memberships. This is a valid idea, but not an easy sell, either.

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Get Traffic - By Any Means Necessary

April 8, 2008 – 7:28 am

If you have a website that doesn’t have any traffic, then you, my friend, are basically in the same position that DJ the Pimp found himself in at the beginning of Hustle & Flow. Not only are you having problems getting your money on, your dreams and hopes are starting to fade, making you vulnerable to the worst malady of all faced by mankind: givin’ up.

Down on their luck webmasters are prone to desperate action

There is no point in giving up. I am here to tell you about an alternate reality that exists for all webmasters, even the ones who are near the end of the line. Before you give up on your dreams of flowing on the Internet, don’t be afraid of some good old fashioned Hustle.

If your website is without traffic, then you have nothing to lose by promoting that website. Even if you went to your local CraigsList and posted up one classified ad that said: “Hey, lonely webmaster seeks visitors for nice website.”, someone is bound to click. Once that person clicks, they have entered the Dragon’s Lair and you can convert them into something! If the post works once, then you replicate it until it stops working. (The true hidden secret to all webmaster success.)

In order to succeed, you must overcome the haters

When DJ the Pimp decided he needed to become a success, he went to see already famous Skinny Black who basically just crapped all over his dream, even going so far as to urinate on his demo tape. It’s understandable why. Skinny Black already had what DJ wanted and wasn’t willing to help the new guy out. If this happens to you when promoting your website, then do what DJ did. Kick that hater’s ass and go on to realize your dream anyway.

There is no one in the world that truly cares if your website succeeds, other than you, and maybe a few partners and/or friends. So in the end, it’s up to you to get the word out there to the public. Build traffic, using any means necessary!

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Vicious Google Update Ends

April 6, 2008 – 8:18 am

If you’re like me, you’ve been noticing some sever flux in Google for the last month or so. It looks like the vicious updating is over. I hate to say it, but the same websites I have that are always affected by “Google Flux” took a beating, but the worst really does appear to be over.

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Spring Cleaning For Websites

April 3, 2008 – 4:18 pm

It’s that time of the year. Spring is here and it is the time period where you review all of the websites you’ve been building these last so many years. Websites are like anything else, they require maintenance. You need to run all of your utilities and see if you have any mistakes that need reckoning, or any improvements that just have to be made.

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