Archive for the ‘Google Optimization Series’ Category
Thursday, January 3rd, 2008
The basic fundamentals of good SEO still pay off in Google. Google loves easy to identify pages that have clear on-page factors indicating what the topic is about. If you construct your pages with some care, you'll be surprised how easy it is to rank. Of course ...
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Monday, September 3rd, 2007
It seems like Google is bumping heads with more and more companies these days, and the latest company to get up in arms - and seek damages - is American Airlines.
American Airlines is seeking to stop Google from selling search terms that use their trademarked name, either in the ...
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Tuesday, May 15th, 2007
The year 2007 is upon us. Sergey Brin is married now, and soon he'll have more mouths to feed. So Google is commercial in its' entirety, and the web has changed forever. How do we approach this task of rising to the top of the mercurial, yet ...
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Tuesday, November 14th, 2006
One of the coolest features in the Google Webmaster Toolkit is the Sitemaps. The best thing I learned using this tool was about how your Crawl Rate affects your real life experience in gaining revenue from a website. The two are much more closely related than I would ...
Posted in Google Optimization Series | 3 Comments »
Thursday, November 9th, 2006
People have always been concerned about "on-page optimization factors", and it's no wonder. Although they're not as important in Google as they are in other engines, they still influence your rankings no matter what. You should always start with a well-constructed page that has a chance of ranking ...
Posted in Google Optimization Series, SEO | No Comments »
Tuesday, October 3rd, 2006
One of the most exciting (or is it?) things you can hear is the sound "Google is updating!". Depending on what you've been up to, that could mean increased income, which is music to almost anyone's ears. But what exactly is a "Google Update"? The meaning ...
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Friday, September 29th, 2006
Google is a big fan of "quality signals". Their spokesmen use the term often. They're always looking for new signs of quality, etc. And what is one of the most powerful signs of quality in this world? A reference from a peer is considered to be ...
Posted in Google Optimization Series | 2 Comments »
Thursday, September 14th, 2006
It's not easy to find good information on how to rank well in Google. In fact, most of what you'll hear is conjecture labeled as fact. But if you look around, there are a few documents from Google which can tell you a lot about what it takes ...
Posted in Google Optimization Series | 3 Comments »
Thursday, August 31st, 2006
I bet this seems like a strange question, but I have a reason for asking it. I'm now convinced that your domain can catch a disease that it never recovers from, at least as far as Google traffic is concerned. No matter how hard you might try and ...
Posted in Google Optimization Series | 11 Comments »
Thursday, July 20th, 2006
Let's assume you've been cruising around the internet looking for tips of Google optimization. You know that Google can bring the heat when it comes to delivering traffic to your website. Say you've been "getting links", but apparently you just haven't found the right one so far. ...
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