Archive for the ‘Context Sensitive Advertising’ Category
Thursday, March 12th, 2009
Google Adsense has announced they'll be using ads that are targeted on people's online behavior. In the past Adsense ads were geared towards to topic of the page the visitor was at. Now Google will go a bit further and use data they've collected about websites a visitors ...
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Tuesday, February 24th, 2009
This report is anecdotal, but it's based on observation of many of the Google Adsense ads I see running these days. A number of the offers that appear on wide ranging sites seem to be shady. Google is an online marketing company that might be bigger than others, ...
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Friday, January 23rd, 2009
Adsense earnings for me have remained fairly steady in the last 3 or 4 months. In order to keep the money moving, I've had to work a bit harder and smarter then I used to in the past, but overall the efforts have kept me from going down too ...
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Tuesday, January 20th, 2009
More and more complaints are coming in daily about Adsense earnings being down, and it's not really that big of a surprise. The overall economy is hurting, so there's a lot less fat in advertising programs. The only companies that can afford to advertise these days are ones ...
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Thursday, January 15th, 2009
Lately I've been reducing the number of Google Adense ads I'm running and replacing them with more direct ads. Why? Because for the first time in as long as I can remember, the quality is really, really dismal when it comes to the ads I'm seeing.
Revenues ...
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Thursday, August 7th, 2008
Google is innovating again. The company is adding some new features to its' Adsense program, that might provide a boost for publisher earnings.
# Frequency capping, which prevents users from repeatedly seeing the same ads on your pages.
# Improved attribution, to help advertisers identify the best performing sites in the ...
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Tuesday, June 17th, 2008
Google and Yahoo used to have a very close relationship when it came to search, and it appears the two companies may be heading back in that direction after the failed Yahoo/MSN merger. The more I've thought about it, the more I think the deal will probably be good ...
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Sunday, June 15th, 2008
Microsoft gave up their bid for Yahoo and now Yahoo is looking to Google to shore up their search operations. Of course such an alliance might just create a near monopoly in the search marketing arena, so big advertisers are starting to worry about just how high ad rates ...
Posted in Google Adsense | 1 Comment »
Thursday, May 22nd, 2008
Let's take a loot a "Adsense Earnings Plateaus" today. The idea is simple: like so many other human activities, publishing pages has a limit. Of course since we're dealing with Google, we have no idea where the limit actually lies. Google operates much like a "black box". ...
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Tuesday, May 20th, 2008
One phenomena I've noticed with Google has seemingly occurred again. When Google does a massive update, you generally hear a lot of squealing in webmaster forums, and you also tend to observe changes in your own logfiles. Google traffic goes from being very "sharp" to very "fuzzy" for ...
Posted in Google Adsense, Uncategorized | Comments Off
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