Adsense Ads Are Real Crap
January 15, 2009 – 4:14 pmLately I’ve been reducing the number of Google Adense ads I’m running and replacing them with more direct ads. Why? Because for the first time in as long as I can remember, the quality is really, really dismal when it comes to the ads I’m seeing.
Revenues are fading, despite massive traffic increases, and it’s not hard to see why. How many more “IQ Test” ads can people click on before they say “Enough is enough?”
Have people become banner blind?
Google has been at this for quite some time. It’s not hard to imagine that Google ads just aren’t that exciting to the average surfer. Once you’ve seen many of these “landing pages” that are so prevalent in Adsense, you could hardly be blamed for not wanting to click on that many more ads.
“Garbitrage” is alive and well. Most marketers aren’t using Adwords to Adsense anymore, but they’re clearly looking for low cost traffic and then hoping to send it to a closing page so they can get the commission. It’s not really the most effective means of using your website’s traffic.
Of course it’s easier to use Adsense than it is to customize codes, but the custom codes are worth more in the long run, especially if you have any decently trafficked pages on high paying subjects. It used to make sense to slap Adsense up and forget it. Now it would be worth testing offers and seeing what converts. You’re bound to make more this way than the just running multiple occurrences of Adsense.
Tags: Google Adsense
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2 Responses to “Adsense Ads Are Real Crap”
Adsense is my main source of income when making money online. nothing beats adsense when it comes to making money online.
By Joint88 on Oct 13, 2009
i use Adsense on my blogs and websites, i can say that Adsense is the best make money online program on the internet.
By Cathryn on Nov 24, 2009