Hard Work - The Only SEO Element You Actually Control

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If you look at “SEO-ing” a website, you realize that the rankings still belong to search engines. You may end up at the top for awhile, but you are still reliant on the search engine’s favor to remain there. And search engines are incredibly fickle. One day they love you, the next day the emotion is hate. For long stretches of time, they might even feel indifferent to your content. So, no matter what, you always have to try and build a website that is not solely reliant on search engines to survive.

Effort in, results out

In the end, your website is the sum of the efforts you put into it. It’s no shock. If you put a certain amount of money and work into a home, it will sell for more than a house with half the materials and half the labor. The same applies to websites. If you constantly improve your website, and add copious amounts of labor to the setup, you should see near constant improvements in your results. Give the users what they want, so they keep coming back for more.

Think of your website revenue as organic material, like a plant. You need to give it water and air every day or the growth will slow, or maybe stop altogether. There is no time to completely take off and abandon your duties. The growth you see will be directly proportionate to all the work you do.

Now this is hardly a “get rich quick” type of post, but it is honest. It takes a ton of hard work to reach the top of the internet, even in mildly competitive keyword categories. There are tons of websites these days, and most are out to monetize in the same way you are. The number of amateur style websites is probably way down in proportion to the professionally managed ones that are dominating the SERPs in most fields. You better be good if you plan on taking money out of most fields.

Hard work is one element you can control. For this reason alone I suggest placing your emphasis on it. The harder you work, the luckier you’ll get when it comes to rankings.

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