Archive for November, 2006

Google Optimization: It’s All About The Crawl Rate

Tuesday, November 14th, 2006

One of the coolest features in the Google Webmaster Toolkit is the Sitemaps. The best thing I learned using this tool was about how your Crawl Rate affects your real life experience in gaining revenue from a website. The two are much more closely related than I would ...

Be Prepared For What’s Working To Not Work

Monday, November 13th, 2006

This is advice you won't see too often about internet marketing, but I think it's worth pointing out. Make sure that you use whatever tricks you can, but be prepared and ready for the day they stop working. Sometimes you can discover a trick that will work for ...

Website Content Creation - Some Points About Page Construction

Thursday, November 9th, 2006

People have always been concerned about "on-page optimization factors", and it's no wonder. Although they're not as important in Google as they are in other engines, they still influence your rankings no matter what. You should always start with a well-constructed page that has a chance of ranking ...

Google Goes After Adsense Arbitrage Websites With Quality Score

Wednesday, November 8th, 2006

It looks like Google has made some serious radical changes that should affect the overall quality of websites that run ads in the Google Adsense network. In fact, the changes are expected to radical enough that the company has even sent out an early warning to Adwords advertisers letting ...

Why Google PageRank Still Matters - A Lot

Tuesday, November 7th, 2006

A common refrain these days is that Google Pagerank no longer matters. This is said so often that people now believe it totally and espouse this belief to others. The only problem is: there's no word from Google that PageRank is any less important than it used to ...

Google Adsense: Don’t Quit Tweaking Until Your Money Goes Up

Monday, November 6th, 2006

There's one very nice thing about Google Adsense: the program is more flexible than you might realize, but you can almost always tweak your code in a way that will help you increase revenues. There's no handbook you can completely follow, but good advice to follow is to never ...

When The Weather Cools Off, Traffic Heats Up

Saturday, November 4th, 2006

Part of me is very sad just how cold it really is getting here lately. I'm sure it's no different all over the world. The leaves have fallen off the trees, and the weather is cold. Heck, it even gets dark at around 5pm in the afternoon! ...

Google Adsense Tips Concerning Ad Placement

Friday, November 3rd, 2006

A new article by the Google Adsense Team (The illustrious Phoebe Ho) goes into a bit of detail about how the ad units actually work. Make sure the ad unit with the highest CTR is the first ad unit in the HTML code of your page. Always a good bit of ...

Use The Blogosphere For Immediate Traffic

Thursday, November 2nd, 2006

If you start a brand new website, I'd like to suggest you consider adding a blog day one. You'll have a lot less problems getting your whole website spidered if you do this. Blogs are visited often by search engines. At least the ones that are updated ...

Google Trustrank Is On The Loose

Wednesday, November 1st, 2006

People have spoken about Trustrank for quite some time, and it isn't hard to believe that Google is using it these days. Almost every search you conduct in Google now shows a Wikipedia page in it. It appears that Google implicity trusts just about any page on the ...