Google Is The Only Search Engine Gaining Market Share

November 21, 2006 – 9:35 am

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That is the sad but true case as revealed by InformationWeek. They took a look at historical data released by Comscore and found out the startling fact that Google is gaining marketshare, while Yahoo and MSN aren’t. This certainly correlates with what I see in my log files, as I’m sure it does with countless others.

Over the course of a year, Google has been showing steady growth, while Microsoft, Time Warner, and Yahoo all declined. Since October 2005, Google’s share of the U.S. search market has risen by 6.4 percentage points, climbing steadily from 39% to 45.4%. Microsoft’s and Yahoo’s share of the market fell during this period by 2.9 and 1 percentage points respectively.

The old saying is “If you build a better mousetrap, people will beat a path to your door.” The numbers clearly show that the large majority of people (myself included) still think of Google as the “best search engine”, and use it over the other one. MSN and Yahoo have seemed almost stalled in their quest to battle the Big G, and new studies show they still have a lot of work to do.

Do you use Google for the majority of your queries?

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  1. 4 Responses to “Google Is The Only Search Engine Gaining Market Share”

  2. I have in the past used Google for the majority of my queries but lately with all

    the things they do such as (Supplemental Result) so your website pages are

    not listed I have started to use MSN.

    Darren do you know what the Google Supplemental Result Index is and how to

    fix your website pages so they are not in it? I don’t and Google has put a lot of

    my pages in the Google Supplemental Results Index. Why not do a Blog about

    the Google Supplemental Results Index.

    By Bill on Nov 22, 2006

  3. Neh… I have long switched to YAHOO due to their never ending innovations. I also think YAHOO has a more superior indexing system based on the contains of the website instead of some shady criteria that turns up merchant sites most of the time.

    By jason on Nov 27, 2006

  4. It is sad, considering how much market share Google already has, how the quality of their search results has declined, and how poorly they treat their advertisers.

    By Chris on Nov 30, 2006

  5. Indeed. Sucking hard never hurts big companies for some reason, does it? And they’re big and fast-growing, so that makes them everybody’s favorite.

    For now, anyways :)

    By Darren McLaughlin on Dec 2, 2006

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