Archive for March, 2006

Internet marketers can’t worry about daily fluctuations

Thursday, March 30th, 2006

One thing about the internet marketing business is that there are lots of ups and downs, especially when compared to a traditional off-line venture. This can get to you, if you let it. When the fluctuation is up, it's easy to feel like your winning streak just can't end. But ...

3 way linking: A surefire Kamikaze SEO strategy

Wednesday, March 29th, 2006

If you're on the internet for any length of time, you'll receive an email request along these lines: "Hello, I see you website and find it quality. I link you already from abc.com/link Now you link back me fast, okay at xyc.com ...ok dokie over out?" My advice in this situation is ...

Duplicate content: the scourge of SEO?

Tuesday, March 28th, 2006

Everywhere I go these days I hear "duplicate content" this and "duplicate content" this. It begins to make me wonder. Why is duplicate content such a big deal? Couple this with the "URL only" problem have in Google and you here tons of complaints. But is the concern about duplicate ...

SmartPricing kills dreams of gaming Google Adsense

Monday, March 27th, 2006

Intrepid Google Adsensers have noticed certain times when the amount they're paid for their traffic is reduced, seemingly arbitrarily, often unexpectedly. Upon further probing, you may learn that they were being paid a slightly higher amount for a period of time when they made a change in site design or ...

SEO Survival Tactic: AKA it’s tough to hit a moving target

Sunday, March 26th, 2006

Google was always a fast search engine. Fast servers, quick witted employees, and fast response times led them to the promised land of being the world's largest and most successful search engine. But recently, Google has become lightning fast! They've added a lot of equipment and employees since they went ...

Keyword development: the advantage of PPC

Saturday, March 25th, 2006

Before anyone embarks on a campaign of SEO, they should take a good look at developing their keywords. The wrong keywords will not make you money, and will end up costing you a lot of time. Almost any keyword area these days that has money in it, is competive, so ...

Big site optimization - the need for sitemaps

Friday, March 24th, 2006

Big websites need to help crawlers find interior pages more than smaller sites do. If you maintain a complex website, with many categories and a ton of pages, you need to make sitemaps that explain clearly to your crawlers how your website is built. First, let's get our terminology concerning sitemaps ...

For SEOs the forward slash is a very big deal indeed

Thursday, March 23rd, 2006

In the regular world, users don't care too much about exact filenames on remote computer systems, but they should. But they don't and they don't plan on learning. That means it's up to the SEO to make sure the server knows exactly what file the user is requesting. ...

SEO dilemna: the trouble with templates

Wednesday, March 22nd, 2006

Let's face facts: the template is to an SEO like gravity was to Sir Isaac Newton. Templates are the bread and butter of the search-engine friendly crowd, and it's no surprise way. Templates can help you ruthlessly destroy your SERPS competition with a machine-like precision. The advantages ...

Qualified traffic is all you want for context sensitive ad pages

Tuesday, March 21st, 2006

I hear people converse about wanting to get more traffic to their content sensitive advertising website, with the hopes of getting people to click. You shouldn't hope that people click. You should be supplying the right people to the right pages, so there's no doubt that the web ...