Google Everflux rampant

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Google Everflux is a fascinating phenonemon. If you’re like me, you probably check your log files many times throughout the day. When I do this, I’ll often click on search engine referrers to see the results they came in from. In the last few days, almost all of the referrers have been “phantoms”.

This phenomena is generally related to changing data centers. It appears the data centers have very different data in the last 24 hours.

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